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Cabinet Office - Rachel Cooper, Director of Strategy

Further details to follow

Further information on these policy seminars can be found: http://ppd4phd.com/being-heard-policy-seminar-series/

This seminar is part of the SHSS online PPD for PhDs Programme Bridging the Gap from Research to Practice http://ppd4phd.com/

Capturing your audience’s attention and keeping it is vital for any type of public engagement. Having a good story to tell and then telling it in a compelling way enables you to connect complex subjects with a wide audience. This module takes you through the art and science of storytelling: exploring attention and motivation, dramatic structure, rhetorical devices, visual enhancements, and peripheral influences so that you can craft your own engaging story.

Training will be provided by Dr Lucinda Spokes, Head of Public Engagement and Sarah Cruise, Eloquential

This programme will run over a week comprising: Two 1hr-1.5hr theory workshops One 1-hour showcase at the end of the week to share your work and receive valuable feedback from the rest of the group

• • You are required to attend all three sessions**

Optional 1-1 mentoring sessions

By the end of this week participants will:

• Understand how to capture and maintain attention • Identify ways in which they can motivate an audience to engage with their own research • Use dramatic tools to structure and enhance their story • Explore ways of increasing memorability through visuals, imagination, and rhetorical devices • Appreciate the importance of peripheral influences (style of writing, sound of voice, visual appearance etc) and how to ensure that they are most supportive of your story • Have created a story about their research to engage with a public audience

This training sits within Module Three of the School Online Programme https://ppd4phd.com/module-three/