Theme: Public Engagement

We’ll be looking at the what, why and how of public engagement and introducing you to ways to plan an effective public engagement project. Topics:

• The what: definitions of public engagement, who are the public, what activities count as engagement, what are the goals?
• The why: University commitment to PE, REF, Funders
• The how: the Logic Model approach to planning PE, practical considerations, moving engagement online and opportunities at the University.

This course will be led by Dr Lucinda Spokes, Head of Public Engagement.

This event is online only.

Successful public engagement can benefit research, researchers and the public – but how do you go about demonstrating this change? This workshop will guide you through the best evaluation processes showing you when, why and crucially how, to use evaluation to give you reliable and clear data. Demonstrate success to funders; record Impact for REF; learn how to improve your processes and have a better understanding of the people you are connecting with.

The workshop will be followed by the option of a one-to-one consultation to discuss individual and project specific evaluation approaches. These will take place after the workshop and last for 20 min. Please contact the ER team for information on how to book this session.

Dr Jamie Gallagher is an award-winning engagement professional with over ten years’ experience in the delivery and evaluation of quality engagement projects. Working across dozens of institutions and subject areas he has improved the reach, profile and impact of research engagement in almost every academic discipline.

As a specialist in evaluation Jamie provides consultancy services to charities and universities helping them to demonstrate their impact and to understand their audiences and stakeholders. He consulted on dozens of REF impact case studies in the latest round and works regularly with the vast majority of the Russell Group Universities.

Once upon a time there was a researcher who spun a story so enthralling that it captured their audience’s imagination and they remembered the research for years to come.

Was that researcher you? Would you like it to be?

Telling a good story helps you connect with an audience; brings your research to life, visually and emotionally; and makes it easier for them to listen, understand and remember your research.

This module takes you through the art and science of storytelling: understanding attention, motivation and the evolution of storytelling, the strength of non-verbal connections, dramatic structures and rhetorical devices; to give you the skills to craft an engaging story to communicate your own research.

And if you want to apply this on a specific story of your own, then further support is available through individual coaching.

Sarah is passionate about the art and science of communication and eloquential is her rattle bag of knowledge, skills and experience which she uses to train, coach and facilitate. Sarah collects research from areas such as psychology and neuroscience, along with practitioners’ experience from the performing arts to fill her bag of tricks, tips and advice. Sarah has been involved in public engagement since 2006, working closely with the Cambridge University. She is also a peripatetic teacher of communication and performance skills in schools, and a co-host of a podcast called Gin and Topic

This event is Online only.

Why is YouTube popular? Because people love watching videos. A research video can be a great way to get your message across to your collaborators, your friends, and the wider world as well as being a condition of some funding bodies.

But it isn't easy to do well - and this is where this course will make a difference. Come along and learn the skills needed to plan, shoot & edit high quality footage for research videos so that your video can stand out from the crowd. You just need yourself, a camera phone and your enthusiasm!

You will have the opportunity for a one-to-one 30-minute session with the trainer where you can discuss your ideas and questions and get project specific help.

The course will be led by Ryd Cook. Ryd is a multi award winning film director, actor and mentor. His fiction and documentary films have screened in film festivals around the world. He has 15+ years of experience, filming, editing and producing a range of films. He has also been teaching practical filmmaking for over 10 years for all ages. He currently works as a director, cameraperson, actor and mentor.

Are you struggling to engage with public audiences beyond the usual suspects? Do you want to widen your professional network? Could you be the authoritative voice in your field? If these questions resonate with you then podcasting could be the answer. This training will give you all the skills, tools and information you need to get started with creating a compelling podcast, keep going after the first flurry of excitement, and increase your overall impact. The training will be led by Dr Anna Ploszajski, an award-winning materials scientist, writer, presenter, podcaster, performer, trainer and storyteller based in London.

Engaging young people with your research can be very worthwhile and rewarding. This training session will support you with your public engagement work with schools by introducing you to the UK school system and discussing how public engagement work can fit with existing school priorities. We will consider ways in which your work can make an impact and briefly consider how public engagement can work with underrepresented groups and contribute to diversity and inclusion initiatives. You’ll be introduced to ways in which the University already works with schools to provide you with ideas for collaboration. Lastly, we’ll begin to think about how to plan and design activities suitable for school audiences.

At the end of this session, you’ll hopefully feel more confident about how to work effectively with schools and can start thinking about your own public engagement work. The group session will be followed by the opportunity for a one-to-one 15-minute session with the trainer where you can discuss your projects, ideas and questions and get project specific help.

This course will be led by Diogo Martins Gomes. Diogo is a Public Engagement and Communications Manager at the University of Cambridge with experience of working in the higher education industry.

Are you an academic, researcher or PhD candidate who would like to build a media profile and take your research to a global public audience by writing for The Conversation?

The Conversation is a news analysis and opinion website with content written by academics working with professional journalists. It is an open access, independent media charity funded by more than 80 UK and European universities.

In this interactive session we'll take you through what The Conversation is - our origins and aims; what we do and why.

We’ll look at why you should communicate your research to the public and take you through The Conversation’s unique, collaborative editorial process.

We’ll give you tips on style, tone and structure (with examples), look at how to pitch (with examples) and look at different approaches and article types.

• To book your space head over to: https://www.eventbrite.co.uk/e/university-of-cambridge-the-conversation-media-training-registration-636399868137

This training will introduce researchers to the importance of quality public and patient involvement in their research and look at current best practice. You will find out about local support available in the region to help plan, deliver and build PPI into research, so as to improve research for patients, services users, and carers. The session will include examples and case studies of how local researchers have incorporated PPI into their research.

The training will be led by Dr Amanda Stranks, the PPI/E Strategy Lead at NIHR Cambridge Biomedical Research Centre.

A series of 30-minute drop-in sessions to talk with a member of the Public Engagement team. We offer expert advice to support your public engagement work, engagement processes and activities. These include:

• engagement types and the appropriate format to engage effectively and collaboratively
• engagement opportunities
• extensive training portfolio for researchers and professional staff to build skills and confidence
• funding schemes and resources to inform and support develop projects, events and activities

These sessions are not workshops or taught sessions.

Based on your area of expertise and depending on your School affiliation, you can book a time with one of our public engagement professionals:

• Dr Lucinda Spokes, Head of Public Engagement, all areas and schools - Monday, 16:00-16:30 and 16:30-17:00
• Dr Diogo Martins-Gomes, Public Engagement and Communications Manager, Clinical School and School of Biological Sciences - Wednesday, 12:00-12:30 and 12:30-13:00
• Dr Claudia Antolini, Public Engagement Manager, School of Physical Sciences and School of Technology - Thursday 14:00-14:30 and 14:30-15:00

The team will be available every week, each mentor offering two sessions of 30 minutes in the day and time indicated above. We will release new slots in the same days and times a couple of months in advance.

Please book for the day and time you would like to attend, and you will receive closer to the session the Teams link to meet with the mentor. The link will be sent by RDP Course Administrator. Please make sure that that email does not go to your spam folder.