Engaged Researcher Online - Distribute & promote your visual material: social media platforms

Beginners

Get your research seen on social media! Shoot, adapt, edit & schedule visual content about your work to inform and excite. Learn from examples, activities and reflection. Taught by a filmmaker and social media manager with over 15 years experience in the field. Focus will be on IG, Twitter, YouTube & FB but skills and knowledge can be applied to all platforms. All you need is your phone, laptop & internet connection!

The course will be led by Ryd Cook. Ryd is a multi award winning film director, actor and mentor. His fiction and documentary films have screened in film festivals around the world. He has 15+ years of experience, filming, editing and producing a range of films. He has also been teaching practical filmmaking for over 10 years for all ages. He currently works as a director, cameraperson, actor and mentor.

• PhD students
• Post-docs
• Researchers
• Public Engagement Professionals

• Participants who have already completed the Your Research Video training
• Participants who have already have a video/films they have made.

All registered participants will be asked to send in the answers to the following questions. This is to ensure that the trainer knows a bit about your experience and can better support you. Please email your responses to clare.hutton@admin.cam.ac.uk latest two weeks before the first session.

. What experience do you have with shooting and editing photos &/or video? . What content do you have to share? . What are you hoping to achieve by using social media? . What Social media platform do you use and/or would you like to use? . If you have a link to your social media profile or one post please share a link

Number of sessions: 5

Participants of this course will learn:

• how to get your video on different platforms and seen by as many people as possible.
• Titles, hashtags, Instagram, Twitter, YouTube, descriptions, presentation and more will be covered in this course in case studies and activities.

Distribute & promote your visual material on social media platforms

• Session 1: 10:00-11:45 - Intro, Examples & Planning.
• Session 2: 15:00-16:45 - Critique visual material students have shot. Short: Shooting tips, musts: Size, orientation, framing.
• Between sessions 2-3: *OPTIONAL WORK* Shoot new content or Planning & Curating current content
• Session 3: 09:00-11:00 - Editing Video & images resolutions, sizes and software recommendation. Editing Da Vinci adapting a video to suit social media. Canva image editing & design.
• Between sessions 3-4: Homework: Prep one post (video or image)
• Session 4: 09:00-11:30 - Distribution & promoting. Include create post? Titles, Descriptions, Hashtags, timings, scheduling etc
• Last 30mins: Q&A & check in about follow up & mentoring

• A fully charged smartphone with a camera and/or a digital camera capable of shooting video
• Laptop (plugged in or charged) or Desktop computer
• Headphones or earphones
• Phone’s &/or Camera’s USB cable to transfer footage
• Strong internet connection
• Da Vinci Resolve editing software. Follow this link, scroll to the very bottom to see a link to download the free version on the left: https://www.blackmagicdesign.com/uk/products/davinciresolve/

Please check it runs OK. Any version is fine, older computers may be limited to using 16. If it does not run, try https://fxhome.com/hitfilm-express

• If you have Adobe Premiere Pro, use this. Other editing software for computers or phones is fine too, but please let trainer know.
• Optional but very useful: Tripod that works with smartphone, tripod for your digital camera.

• Friday 16 June, Session 1, 10:00 - 11:45 & Session 2, 15:00 - 16:45
• Tuesday 20 June, Session 3, 09:00 - 11:00
• Friday 23rd June, Session 4, 09:00 - 11:30

If you have troubles joining the sessions or have any queries, please contact Selen Etingu-Breslaw (selen.etingubreslaw@admin.cam.ac.uk).

• Engaged Researcher Online - Research Storytelling Introduction
• Engaged Researcher Online - Photography To Communicate Your Research
• Engaged Researcher - Animate your research
• Engaged Researcher Online - Introduction To Social Media Engagement